Responsive Design Myths

October 17, 2016

Image Management explains why responsive website design will boost search engine rankings and create a better website user experience!

Responsive website design aims at crafting websites to provide an optimal viewing and interaction experience — easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile phones).

Responsive website design is crucial for anyone with a website; think of it as trading in your horse and buggy for a brand new Ford Model T. Websites should be user-friendly on mobile devices, as more than half of internet users now come from smartphones and tablets!

Image Management can debunk any false claims about responsive design. Trust us, responsive website design is necessary and will help.

Here are responsive design myths that are very untrue.

Responsive design is only for smartphones. Think of responsive website design as a chameleon. It will adapt your website for all types of screens, such as tablets, TV's, and laptops. 

Content isn’t always displayed properly. Contrary to static mobile devices, all of the content will be there because the entire website adapts to fit any screen. Nothing is lost - only condensed.

Responsive means slower. If built by website experts (**shameless plug - Image Management!!!), the website will not be slower. It likely becomes faster based on the implementation strategy!

Responsive design is the same as a mobile site. No, no, no. Five years ago, separate mobile websites were necessary, but now they lower your Google ranking and make life much more complicated. A separate mobile website will actually compete with your desktop website on search engines, lowering your ability to be found. A separate mobile website also means there are two separate websites to manage and maintain. Not good.

Responsive design is too expensive for small businesses. As cliché as it sounds, it's too critical not to have responsive design. The return-on-investment is extremely high because you will increase the amount of people who see your website and boost the user experience, leading to more sales and a better reputation.

To implement responsive design into your website, contact Image Management today, the Masters of the Website.