"Every man for himself," they say. While this phrase may be a bit harsh in everyday life, it rings true on Google. Google is essentially a million resumes; when someone needs a painter, they head straight to Google to check out the best, and most fitting, candidate!
How does your online resume match up to your competition? Is your website mobile friendly? Does it have a "wow" factor? And most importantly, are you on the top of the pile?
ONE HUNDRED YEARS AGO, SOME GUY BOUGHT 10,000 HORSES THE DAY BEFORE HENRY FORD CREATED THE ASSEMBLY LINE. THAT GUY LOST.
In today's world, there are a million ways to get your business's name out there. A main marketing staple over the last couple decades has been the phone book; companies would spend their marketing budget on a full-page advertisement. And hey, it worked like a charm in 1999!
BUT THE TIMES ARE A-CHANGIN'.
Just like horses are no longer parading down the streets, phone books are 99.9999% extinct. No one uses them.
In order to establish a professional reputation in todays world, a state-of-the-art website design with a "wow" factor is imperative. An attractive and informative website will inevitably boost momentum and create an online buzz. They say an out-dated and bland website is almost worse than having no website at all!
Image Management can help. Having built over 1,000 websites throughout Milwaukee, Chicago, Racine, Kenosha, and nationwide, we encompass knowledge and vision in the website design world. Here's how our 5 step process works:
A challenge for marketing teams is choosing which channels of brand outreach to use. There's Facebook, LinkedIn, Twitter, Youtube, Instagram, Pinterest, Tumblr, site blog, email, podcasts... where does one begin? Does every company need to use every platform?
Choosing which media outlets can be most successful (and relevant) for your company or organization is important.
Fashion trends ebb and flow. The clothing styles that were on the cover of Vogue five years ago are definitely not the same trends we're seeing on this year's runway.
Website design trends are no different than fashion; it morphs year to year. As desktop and mobile technology advances, aesthetics and user interface of websites change.
The very styles that were cool and trendy a few years back have grown dull and stale.
With 2017 around the corner, it's the perfect time to take a long look at your website design to distinguish what needs a revamp!
If your company has a blog, or you personally have a blog, you may have thousands of daily views. Or... you may have zero. Does your website blog need some lovin' to bring in traffic? Image Management has listed several factors to build up page views on your blog!
Did you catch that? We misspelled Guerrilla marketing... but it got your attention, didn't it?
Guerrilla marketing is an advertisement strategy concept for businesses to promote their services in an unconventional way with little budget to spend.
And if gorillas are involved... even better.
Guerrilla marketing involves high energy and imagination focusing on grasping the attention of the public.
When people come to your house for the holidays, you want everything to look perfect. The turkey is in the oven, the mistletoe is hung in place, and music is softly playing in the background.
Your website should be no different - when guests open your website, everything should be perfect. Just like your holiday guests, you want them to have a good experience!
Here are practical ways to make your website guests come back again and again:
Companies are beginning to understand the treasures involved in having a blog on their website.
If your company website hasn't yet jumped on board the 'blogging' train, your competitors WITH a blog are likely gaining momentum without you. (sorry to be blunt, it's because we love you!)
Responsive website design aims at crafting websites to provide an optimal viewing and interaction experience — easy reading and navigation with a minimum of resizing, panning, and sideways scrolling — across a wide range of devices (from desktop computer monitors to mobile phones).