How many times have you heard your marketing associates saying, "Where are those files from three years ago? I don't even remember who made them! Do they still work here?"
I have been a professional photography and marketing archivist since 1990. It started with art boards, negatives and slides. Then we were able to burn files to disks, CD's and DVD's. Now of course we have many servers and rarely need to hold a marketing asset in our hands.
Published on May 16, 2016