The use of long-tail keywords in Search Engine Optimization (SEO) is an important factor in optimizing website content for search engine visibility.

Long-tail keywords are phrases that are more specific and targeted than traditional keywords, and they can be used to target a more specific audience. By utilizing long-tail keywords, website content can be tailored to a more specific audience, resulting in higher search engine rankings and improved visibility.


Published on December 23, 2022 by

MOZ conducted a 3rd party survey that gave valuable insights into the impact of local business reviews. We wanted to highlight some of Moz’s key findings from the survey and then communicate why location data management, or Google My Business Management (GMB), is essential to customer services and protecting your businesses reputation. 


Published on December 9, 2022 by

Google Guidelines


Published on November 18, 2022 by

Some companies have been in business for 20 years and may just be coming around to the online world. Some may be in their first year of entrepreneurship, while others may be transitioning in their career. There are different ways to describe where people are currently positioned on their career journey, but the common denominator is the many resources and possibilities available to anyone online.


Published on October 4, 2022 by